The growth of a corporation directly depends on the kind of customer service provided by the company. Customer service management is the process of actively building and maintaining long-term customers relationship by collecting, processing, and utilizing information about the customers in an ethical way that can benefit both the customer and the business. To maintain a good relationship with the customer, generating leads that can eventually create a customer base is vital. Hence, lead generation is a significant part of developing your company as a reputed brand. There are various ways of generating leads such as advertising and targeting on social media platforms, referrals from existing customers, guest blogging for local influencers or sign companies, emails to potential customers, or simply by calling. As lead generation is a part of marketing, getting a database from executing these ways.

Consider being a company with a number on the website for customer service. Still, the number does not connect when you dial it or disconnect without reaching an actual person. This hampers the company’s reputation and costs the company neglected and missed leads that could have been potential customers. Companies must maintain a sound call management system like cloud telephony to avoid awkward situations. One of the excellent features of cloud telephony solutions includes missed call alerts.

It is essential to understand how the missed call alert system works. The company gets a dedicated mobile or virtual number to call quickly. After a single ring on the number, the call gets disconnected automatically. A confirmation SMS is sent to the caller informing them that the call has been registered and somebody will contact them as soon as possible. The customer’s information is stored in the database along with the number they have called from, and whenever needed, the database can be easily accessed. The agent can schedule a discussion on the requirements of the customer.

A missed call service can help poll polling, voting, customer feedback, mobile verifications, etc. Missed call services are one of the best means of lead generation without costing the company another dime. Plus, a missed call does not cost the customer the service they love.

Here are a few other benefits of getting missed call alert system for your business.  

1. Maintains Data That Ensures Quality Assurance – 

As the missed call service creates a database as soon as the customer dials the particular number, that record can be used in various ways. Detailed customer data can help the agents deal with the specific customer in a specific way. For example, suppose a customer isn’t happy with the company’s services and has called the company many times, an agent can prepare the call records before calling back the customer. Also, as the records automatically get updated in the system, there is no need to hire a dedicated person to keep all the customers’ information.

2. Excellent Cost-Effective Tool – 

Companies love to find cost-effective tools to help minimize marketing costs, including generating leads. The missed call alert is one of the cloud telephony-based platform features. Suppose the company is opting for cloud telephony features. In that case, they should also opt for missed call services, along with various other aspects like,CRM integrations, Call forwarding, Inbound and outbound call monitoring, etc.; furthermore, a missed call does not cost much as compared to its benefits. Therefore, the missed call service is an excellent cost-effective tool for both the company and the customer.

3. Reduction in Agent Work – 

It can be logically deduced that as the customer called up the number probably, they are already interested in what the company is offering. So, the work of the agent is already half done here. Along with that, as the customers have called and left their number and details in the database, there is no need for the agents to search and find leads.

4. Improves Customer Satisfaction – 

A missed call alert service helps the customer save both time and effort. Customers might get a busy tone, endure call disconnect, or be unable to reach an actual person and talk to a machine. The caller does not need to wait long, nor do they have to listen to pre-recorded voices. They remain assured that somebody will be in touch with them and solve their issue. This improves the notion of the customer towards the company and enhances the customer satisfaction level.

5. Beneficial to All Sectors – 

Multiple sectors can utilize the missed call service. Companies can widely use it for all industries such as banking, travel & tourism, education, hospitality, retail, finance, etc., as part of call management. Various sectors can use this service to facilitate marketing their brand and services/products better. Compared to deceptive advertising that customers are mostly exposed to, this service can be established as one of the most tasteful and inconspicuous ways of building a delicate relationship with the customer.

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What is bulk messaging? How does bulk SMS help your business?

Bulk SMS also referred as bulk messaging simply means sending out a large number of SMS for delivery to targeted mobile numbers. A good bulk SMS Service provider will make the process of sending out these many messages easy with the click of a button. Bulk SMS helps businesses and enterprises to send out important information to their customers. Bulk messaging is widely used for transactions, promotions and mobile marketing.

What’s the difference between transactional and promotional SMS?

Transactional SMS are those that the users have opted to receive and they are usually generated by machine/API whereas promotional SMSs are bulk messages not specific to optin users. 

What are the benefits of bulk SMS for business?

Most businesses usually look for cheap bulk messaging, free bulk SMS or cheap SMS Service provider in India. What they don’t realize is bulk messaging by default is less expensive than any other medium of transactional or promotional communication. The following are the benefits of messaging that’s how business can use bulk SMS services–

  1. Sending of personalized and customized information
  2. Brand awareness to existing users or new users
  3. You can send critical alerts to users. Stock markets and banks use SMS service widely for this purpose.
  4. This is an effective tool for internal or organizational communication
  5. It is still the fastest way to delivery any kind of information.
  6. Automation within a business is not possible without online SMS services.

How to choose the best bulk messaging partner?

A good messaging partner will care for your recipients as much as you do. The following can be the parameters to choose the best Bulk SMS Service provider–

  1. Easy API: Sending bulk SMS to lakhs of recipients must come in handy. Your bulk SMS gateway provider must give you a very easy API or admin panel that disseminates SMS via its SMS gateway in a blink.
  2. Sure-shot SMS delivery: The best bulk SMS partner will have re-routing of messages so effectively that each recipient receives the message come what may.
  3. Add-ons: A convenient bulk SMS solutions company should have easy add-ons. For instance, C2SMS various add-ons like bulk sms excel plugin, bulk sms mobile app, rewarding reseller program etc will give you endless opportunities to make your business communication easy, smooth, productive and easy on pocket.
  4. International bulk SMS service: The best bulk messaging provider will give you international bulk SMS gateway facility by default. C2SMS gives you bulk international sms service in 190+ countries across various sectors and industries.

Does C2SMS have dedicated OTP service and does it supports International SMS?

Yes,  we do have OTP sms for International with voice otp backup.

Is DLT mandatory and can I able to send SMS with DLT registration ?

Yes,  DLT registration is mandatory, and you can still able to send API sms with our default sender id for few days.